Whether you’re looking to improve communication, automate routine processes or boost customer response times, mobility in the workplace can transform the way you do business. Here are the three key pillars of your organisation that can benefit from mobility in the workplace.
1. Attracting and retaining top talent
The Evolving Workforce Project, a three-phase project by TNS Global that delved into mobility in the workplace, found that “technology provision has the potential to become more of a differentiating factor in choosing where to work.” Organisations that attempt to buck the trend of mobility in the workplace risk losing out on top-notch talent who are increasingly seeking roles where they can pick and choose their computing methods. The report reveals younger Gen Y workers in particular are clamouring for mobility in the workplace, particularly BYOD, because it gives them an experience consistent with how they do their computing in non-work hours. The result is a more enjoyable experience — employees use the interface and applications with which they’re most familiar, increasing productivity and reducing downtime.
2. Reducing communication overheads
Desk-bound has become a dirty word for today’s workforce, as sales presentations, trade events and business meetings continually take employees out of the office. Whereas employees formerly had to return to their desks between meetings to do any related computing, or do it at home, mobility in the workplace affords them the opportunity to tick items off their to-do lists the minute they leave a meeting or presentation (or, better yet, lets them close deals while still talking with the customer).
And the benefits of mobility in the workplace stretch beyond greater employee productivity to bigger business boosts such as reduced utility costs and travel time — some organisations can save up to 25 per cent in voice and data costs, according to a recent ITWeb article. Think of the hardware and overhead costs to be saved when you no longer have to purchase bulky PCs or desk phones. With one device, employees get access to a range of communication channels andcustomised apps that help them do their jobs more efficiently than ever.
3. Increasing revenue and sales potential
According to PricewaterhouseCoopers “Business mobility maturity model”, the apex of mobility in the workplace enterprises should aim for is “eliminating tasks”, which involves value chain transformation. How might this value chain disruption look for an average organisation? Consider:
- Increased revenue potential when field technicians can use their mobile devices to call up detailed product or service data while at a customer’s house. In fact, the Aberdeen Group reported in 2012 that when mobility in the workplace was implemented, best-in-class organisations saw a 51 per cent ROI for their mobile solution within two years and nearly 16 per cent in service profitability gain in 12 months.
- Rich-media capability on tablets and mobile phones that allows retail sales professionals to show customers which accessories and items would match well with clothing they just bought, increasing the probability of additional sales.
- Decreased times for job closeouts thanks to multi-channel mobile capability in call centres, leading to a reduction in costs — up to 95 per cent for one major plumbing company according to same PwC report.
Mobility in the workplace can help automate routine tasks and provide real-time sales and inventory data to employees so they can react more quickly, make better business decisions and ultimately increase revenue-generating potential for the business. Consider a provider that can implement mobility in the workplace by matching solutions to your business pain points to get the best return on your investment.